Picnic Wine

"Picnic Wine" emerged as a compelling packaging design venture during my university studies.

Tasked with the challenge to reimagine existing packaging, the objective was to introduce a fresh dimension to an established product.

The concept unfolded in the form of wine packaged within juice boxes, arranged in sets of six within the outer packaging. This innovative design incorporated an inner layer of insulation and foil to preserve the coolness of the white and rosé wines, making them ideal companions for extended picnics. This thoughtful design even extends to the finer details, including the coordinated use of paper straws, seamlessly harmonizing for a captivating monochromatic aesthetic.